More excellent talks from TED. Tim Brown talks about Design Thinking and pushes designers to think big. He claims that most designers are preoccupied with creating nifty, fashionable objects - even as pressing questions like clean water access show it has a bigger role to play.
Could not agree more.
What do you think?
Thursday, November 19, 2009
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I was there when Tim gave this speech. I did not like it myself, but there were a lot of fans there.
ReplyDeleteI think he is blurring the designers' role as are the other design thinking advocates, too.
Peter:I disagree. would you rather stick to styling?
ReplyDeleteDesign Thinking is just another word for innovation. A new perspective for looking at things and developing them from scratch instead of just tweaking the old solutions. But yes. I agree, design can give a fresh viewpoint for that process, outside of traditional product design!
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